Two different models
Lieferando (part of Just Eat Takeaway) is a delivery marketplace: guests search the app for nearby restaurants and order there. That brings visibility and new customers — in return, a commission applies per order and the marketplace sits between you and the guest.
bestello takes a different approach: guests order directly from your restaurant via WhatsApp. There is no marketplace and no per-order commission, just a fixed monthly fee. In return, bestello itself brings no new reach — you create demand through your own channels, QR codes and regulars.
Side-by-side comparison
| Criterion | bestello | Lieferando |
|---|---|---|
| Model | Own ordering system via WhatsApp | Delivery marketplace / app |
| Cost per order | 0% commission | Per-order commission (typically double-digit %) |
| Pricing | Fixed monthly fee from €59 | Revenue-based commission |
| Customer relationship | Stays with the restaurant | Held by the marketplace |
| Guest contact data | In your own system | With the marketplace |
| New reach | Via your own channels / QR / regulars | Marketplace brings walk-in demand |
| Ordering path for the guest | WhatsApp, no app download | Lieferando app or website |
| Multilingual ordering | DE/EN/TR/AR/UK, auto-detected | Platform UI, limited |
| Reservations | Included (separate product) | Not the focus |
The key differences
Commission vs. flat fee
With Lieferando you pay per order; with bestello a fixed monthly fee — regardless of volume.
Who owns the guest?
With bestello, contact details and history stay with you. With the marketplace they do not.
Reach
Lieferando brings walk-in demand. With bestello you create demand yourself — but gain direct customers.
Ordering path
WhatsApp is on every phone; marketplaces often require an app.
When each model makes sense
To be fair: a marketplace like Lieferando can bring new guests you would never have reached — especially at launch or in highly competitive areas. The reach is real, and for some businesses it justifies the commission.
bestello shines where you already have demand or can build it through your own channels: regulars, walk-ins with a QR code, social media and delivery flyers. Many businesses use both in parallel — gradually steering marketplace guests to commission-free direct ordering with a QR-code flyer and discount.
Frequently asked questions
Is bestello an alternative to Lieferando?
Yes, as your own commission-free ordering system over WhatsApp. However, bestello brings no marketplace reach; you create demand through your own channels and QR codes.
How much commission do I save versus Lieferando?
bestello charges 0% per-order commission and a fixed monthly fee instead. How much you save depends on your order volume and the marketplace commission.
Can I use bestello and Lieferando at the same time?
Yes. Many businesses run both in parallel and steer marketplace guests to direct ordering with a flyer and QR code.
Do I keep customer contacts with bestello?
Yes. Contact details and order history stay in your system.
Keep 100% of your revenue
Live in 48 hours: WhatsApp ordering and online reservations for your restaurant, döner shop, pizzeria or café — with no commission to Lieferando or Uber Eats.